Online - Smart Insights https://www.smartinsights.com/tag/online/ Digital Marketing > The Marketing Strategy Blog Wed, 17 Feb 2021 10:07:23 +0000 en-US hourly 1 Optimize your e-commerce marketing strategy with the RACE Framework https://www.smartinsights.com/ecommerce/ecommerce-strategy/12-e-commerce-tips-category-pages/ https://www.smartinsights.com/ecommerce/ecommerce-strategy/12-e-commerce-tips-category-pages/#respond Wed, 09 Dec 2020 15:10:00 +0000 http://www.smartinsights.com/?p=72982 What is e-commerce marketing and how is it different from other digital marketing? Discover opportunities for strategic optimization in an industry which has seen year on year growth like no other 2020 was the year of e-commerce. You don't need …..

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]]> https://www.smartinsights.com/ecommerce/ecommerce-strategy/12-e-commerce-tips-category-pages/feed/ 0 Consumers want more government support for the independent retailer [Infographic] https://www.smartinsights.com/ecommerce/consumers-want-more-government-support-for-the-independent-retailer/ https://www.smartinsights.com/ecommerce/consumers-want-more-government-support-for-the-independent-retailer/#respond Thu, 07 Mar 2019 09:00:00 +0000 https://www.smartinsights.com/?p=134556 Awareness of smaller retailers is on the up, but winning the high street battle will come down to a niche product offering and a personalized shopping experience Following countless announcements of high street store closures and a long line of …..

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]]> https://www.smartinsights.com/ecommerce/consumers-want-more-government-support-for-the-independent-retailer/feed/ 0 How wearables are shaping marketing https://www.smartinsights.com/ecommerce/multichannel-retail-strategy/wearables-and-its-future/ https://www.smartinsights.com/ecommerce/multichannel-retail-strategy/wearables-and-its-future/#respond Thu, 02 Jul 2015 14:35:11 +0000 http://www.smartinsights.com/?p=49974 Wearable technology trends and the future of digital selling Until what seems like very recently, wearable technology has remained on the fringes of consumer consciousness, with most people unsure what to make of it. 'What’s the point in moving the …..

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